Anyone who has used voice broadcasting (automated telemarketing) for their company’s lead generation system knows that the responses one gets from a live response broadcast can be a bit “rough and tumble”.  In other words, many respondents simply ask to… More

If you have ever tried voice broadcasting (automated telemarketing) to generate leads for your company, you know that the responses you get from a live response broadcast can often be negative.  Many respondents ask to be removed from the call… More

A typical attitude among new voice broadcasters or businesses thinking about using voice broadcasting is that a great majority of their responses will turn out to be good leads. In most cases this is far from true. Yet despite the… More